…Businesses are catching on, say entrepreneurs like Funk, because there is a sense in both cities that inspiration and financial reward are not mutually exclusive. Matt Lounsbury, head of operations for Portland’s hometown java empire, Stumptown Coffee, says this word — inspiration — comes up often in his dealings with clients in Brooklyn, where the company recently opened a roasting plant in the sparse industrial neighborhood of Red Hook, and where a dozen or so local restaurants and retailers are serving and selling Stumptown’s coveted fair-trade brews.
“Manhattan is the big city; Brooklyn has that neat indie feel that we’re all about,” says Lounsbury. “People in Brooklyn ‘get’ Portland. There is definitely a mutual admiration.”